Know Labs Set to Adopt Bitcoin Treasury Strategy with CEO Greg Kidd
A U.S.-based company, Know Labs, is following in Michael Saylor’s footsteps by integrating Bitcoin into its treasury. The company, known for its medical devices, will adopt a BTC strategy under its new CEO, Greg Kidd.
On June 6, Know Labs revealed that Greg Kidd, through Goldeneye 1995 LLC, will take over a majority stake. Kidd, a former Ripple executive, aims to transform Know Labs with a Bitcoin strategy.
The acquisition combines Bitcoin and cash. Kidd’s 1,000 BTC payment will boost Know Labs’ treasury. Investors will gain significant exposure to this digital asset, as stated in the press release.
Greg Kidd brings a crypto-savvy background. He co-founded Hard Yaka and backed crypto firms like Ripple, Coinbase, and Robinhood.
- Kidd’s move mirrors MicroStrategy’s strategy.
- Know Labs’ BTC holdings will represent 82% of its $128 million market cap.
- This shift creates a 1.22x net asset value multiple, assuming a BTC price of $105,000.
“Engaging a Bitcoin treasury strategy with Know labs feels timely, given the supportive market and regulatory environment,” Kidd remarked.
The deal is expected to finalize in Q3 2025, pending shareholder approval and closing conditions.