World App Expands Decentralized Finance Access for Millions
World App has launched a major retail rollout of decentralized finance tools, bringing lending, borrowing, and yield-generating products to over 25 million users. This integration, powered by Morpho, a decentralized lending platform with over $4.5 billion in deposits, allows users to utilize assets like WLD, WETH, USDC.e, and WBTC within the app.
Users can now earn rewards or take out loans without selling their assets through the morpho Mini App and oku Trade interface. Verified users with a World ID will get priority access to $5 million in token rewards over the next year, a first for Morpho on any blockchain.
World Chain’s human-first design is crucial for this rollout. Gas fee subsidies for verified users make micro-lending possible, while World ID ensures rewards go to real users, not bots. Developers can build on World Chain by integrating Morpho’s permissionless lending infrastructure and using World ID for innovative use cases like under-collateralized credit and anti-bot loyalty programs.
Worldcoin has also launched in six U.S. cities, allowing users to claim WLD tokens by scanning their irises at designated Orbs. The project plans to introduce a Visa-powered debit card linked to the World App, enabling users to spend WLD tokens at any Visa-accepting merchant.
To address privacy concerns, Worldcoin has introduced features like Personal Custody and the option for users to permanently delete their iris data.
