Immutable Expands into Mobile Gaming to Tap Lucrative Market
Immutable, the prominent web3 gaming platform, has announced the creation of a dedicated mobile gaming division. This move targets the massive $121 billion mobile gaming industry.
The new division will concentrate on propelling web3 games into the hands of the 51% of gamers who prefer using mobile devices. By leveraging mobile-first strategies, Immutable aims to accelerate widespread acceptance of blockchain-based games.
- Specialist teams will work on integrating partner games into the mobile market.
- Studios using Immutable’s platform will receive financial backing along with technical assistance for on-chain connections.
According to co-founder Robbie Ferguson, “Mobile gaming presents the biggest opportunity today, with over half of global gamers using smartphones, contributing $121 billion yearly.” He highlighted Immutable’s success sence April, helping three games top mobile charts.
To fuel further growth, the company plans substantial investments in product advancement, hiring top talents, adn forging key partnerships. Regulatory advances like the CLARITY Act and overcoming legal challenges with the SEC provide favorable conditions for the industry.
Immutable has made significant strides since its inception in 2018. Launching the immutable Chain, a robust Ethereum layer-2 solution, alongside the gaming-focused Immutable Passport and Play platform marks key achievements. The firm continues to broaden its impact by listing more games and forming crucial collaborations.